How much more time and money can you waste on ineffective ad campaigns that don’t move the consumer to action? We’re a retail marketing agency that knows how to drive retail traffic and sales. Our proven four-step ad campaign process uses BRAND truths, AUDIENCE insights, SCIENCE intel, and go-to-market EXPERIENCE to create impactful campaigns that resonate with consumers. Our data-driven insights, clear and simple messaging, and fast and flexible execution have helped many retail chain brands drive more traffic and achieve impressive results, such as 47% lift in units and +50% increase in new memberships sold.
Many advertisers overlook HOW their consumers are making purchasing decisions which can negatively impact traffic. According to Psychology Today, 80%+ of the decision-making process is based on emotion and only 20% is based on practicality and objectivity. How are you accounting for that in your marketing? As part of our process, we’ve been using AI and machine learning to measure how emotionally appealing our ads are to consumers.
All of this translates into consumer motivation and moving people toward your brand.