About / Leadership

Danyelle Horrillo

VP of Digital and Programmatic Media
Danyelle Horrillo

To say Danyelle is an expert at Programmatic Media is an understatement. She’s spent the past 13 years immersed in Digital Media for various CPG products, national brands and retailers across the country, with deep experience in shopper marketing. But she’ll be the first to tell you there’s always more to learn. It’s Danyelle’s endless curiosity that drives her continuous learning. She believes that most challenges can be solved with creativity, technology and true partnership.

Danyelle admits that she “geeks out” over the vast amount of data available in the digital space. As a result, she is constantly digging into that data to mine valuable insights that we use to help our clients in countless ways.

When she’s not working, Danyelle spends quality time with her husband, kids and their furry family members. She also loves to share her amazing talents as a baker, bringing the occasional batch of professional quality cookies to satisfy our sweet tooth at the office.  

If you’re anything like us, you’ll feed off Danyelle’s energy, enthusiasm and positivity. It’s positively infectious!

I’m always fascinated by the insights we find in data that can be applied to other areas of our clients’ businesses.

Danyelle Horrillo

I’m always fascinated by the insights we find in data that can be applied to other areas of our clients’ businesses.

Danyelle Horrillo